Guide to Importing Electronics from China to Pakistan

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By Riz Khan

The global consumer electronics industry has been valued at a whopping 1 trillion US dollars in 2019. According to the Global Market Insights research report, this colossal industry is expected to grow at a CAGR of 7% between 2020 and 2026. The primary drivers of growth in this industry will be the research and development in different areas of the industry including smartphones and home appliances.

Rising income and increasing accessibility to the internet in many countries around the world have led to significant growth opportunities in the consumer electronics industry. However, the COVID-19 pandemic has adversely impacted the consumer electronics industry; regardless, GMI research reports forecast a solid growth rate for the future.

As such, the consumer electronics industry is lucrative for businesses to enter. China is the capital for the manufacturing of electronics. It produces and exports electronics at competitive prices and superior quality than many.

Pakistani market for electronics

Pakistan has seen a huge growth in the demand for electronics demand, particularly attributed to slowly rising incomes and better accessibility to the internet by the general population. According to Statista, a leading market intelligence company, revenue in consumer electronics in Pakistan is to reach 570 million US dollars which is a 27% increase from last year, and see an annual growth rate of 4.2% between 2021 and 2025.

From the same market intelligence agency, it is forecasted that online sales of consumer electronics will be upwards of 9% of the total market revenue which is a piece of great news for smaller businesses and eCommerce companies.

Alike other developing and emerging countries, Pakistan is a country full of growth opportunities in the consumer electronics industry. Pakistan is particularly a price-sensitive country that sits nicely with the imports of electronics from China which are at very economical rates and decent quality which is an overall win-win for Pakistani importers.

Quality, Compliance & Certifications

Many countries require electronics products to attain certain safety compliance certifications and it is very imperative that you understand these certification requirements before you start to sell your product in the Pakistani market. You have to incur some costs to meet these safety standards testing and certifications and therefore you must be aware of such costs so that they are factored into the final selling price of your product.

Please note that the Pakistani law does not specifically require that these standards are met, however, having safety tested and certified electronic products will add to the value of your product, stand as a testament of product quality and avoid any future legal penalties or issues.

CE Standards

The CE standards for electronic products is a requirement for electronic products to be sold or manufactured in the European Economic Area (EAA). A product that has the CE safety mark means that it has gone through the standards testing and is legal to be sold in the EAA.

RoHS and EEE Standards

The RoHS and EEE fall under the CE standard. RoHS refers to “Restriction of Hazardous Substances” which is a requirement to reduce and restrict the usage of hazardous ingredients and substances in the production of electronic products and their components.

The EEE refers to Wastage Electronical and Electronic Equipment as a requirement for manufacturers to produce electronics that are recycled and green (environmentally friendly) and that these products produce the least amount of wastage after usage or during production.

FCC Standards

FCC standards refer to Federal Communications Commission which conducts testing on certain products to ensure the standards are met and is mandatory for electronic products to be sold in the United States. It is although a costly process to get your products FCC certified.

Electronics Trade Shows in China

Appliance & Electronics World Expo (AWE)

Date: 11 March 2021 to 14 March 2021

Venue: Shanghai New International Expo Centre

Semicon China

Date: 17 March 2021 to 19 March 2021

Venue: Shanghai New International Expo Centre

Global Sources Electronics

Date: 11 April 2021 to 14 April 2021

Venue: Hong Kong Asia World-Expo

Electronics China

Date: 14 April 2021 to 16 April 2021

Venue: Shanghai New International Expo Centre

Canton Fair

Date: 15 April 2021 to 19 April 2021

Venue: Guangzhou – Canton Fair Complex

Electronics Suppliers in China

There is a wide range of wholesale electronics suppliers in China who offer a variety of prices and rates and a wide range of quality.

You can visit China and the trade fairs to find a suitable electronics supplier for yourself. You can also go to the electronics market in Shenzhen and Yiwu. As for finding suppliers online, you can use Alibaba, Made in China, and other websites. There is good access to suppliers online through B2B websites, but many issues can arise when using these websites.

As such, Uniway Sourcing recommends you connect through a sourcing company/agent and let them do the work on your behalf who find a supplier that is fully aligned with your objectives and suitability.

Nevertheless, the following are the top 8 electronics suppliers in China (not in order):

  1. Shenzhen United Electronics Co.
  2. Shenzhen Sandeying Electronics Co.
  3. Linoya Electronic Technology Co.
  4. B&K Electronic Technology Co.
  5. Shenzhen Marvel Electronics Co.
  6. Dongguan Harbour Technology Co.
  7. Guangzhou YOUTOP Digital Science Technologies Co.
  8. Shenzhen Huaqiang Electronic World Co.

The overall electronics demand in Pakistan is growing and is a profitable industry to enter. China is an excellent country to import electronics from to Pakistan as it offers lower cost but top quality and a wide variety of products. But you must keep in mind certain regulations and certifications that are required by law. There are a few trade shows that you may attend for a better understanding of the industry.

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